That’s a simple question, casually asked.

You probably, instinctively, know the answer right now.

I’m going to have a guess and state that deep down you know that you’re probably not doing enough.

Because if you were then you probably wouldn’t have time for reading blogs like this one… you’d be sipping the finest champagne from the deck of your yacht!

But in all seriousness, most business owners aren’t doing enough.

That’s why most businesses struggle to survive and precious few really thrive.

So, what can be done?

Well I would long argue that the single most important skill you can learn in any business is marketing.

Quite simply because if you can constantly attract clients into your business – and you look after them well – then you’ll never starve.

But the problem comes because most business owners aren’t doing enough.

They don’t go all in, they dabble.

• When was the last time you planned out a marketing campaign?
• How about the last time you set up some new Google ads?   
• Last time you had some new flyers designed and distributed?
• What about the last time you gave a talk to some local women in your area?
• There are literally hundreds of ways you can promote your business.

There is a sad reality nowadays when people mistake doing a few social media posts as marketing.  

That’s not proper marketing, I’m afraid.   It’s not going to bring you a constant and predictable new supply of clients.

What I’d recommend is taking some time out of your day, every day, to really think about, plan and execute your marketing.

Try something new.

Try something which has worked well for you in the past.

Just do something.

You need to be continually evolving and pushing yourself and you business forward.   

It needn’t be difficult, but you do need to be consistent.

Start today.