Your Marketing Calendar For 2015
I know what you’re thinking. My marketing calendar for 2015? 2014 isn’t over yet! Well as much as that is true, it is important to be thinking about 2015 right now, assuming you’ve not got it planned out already. And just in case you haven’t, then here are a few pointers to help you […]
5 Ways To Market Your Salon For Next To Nothing
Yes it is possible; you can market your salon for next to nothing. Of course, you’ll want to add lots of paid forms into the mix too, but everyone has to start somewhere when money is a factor (and it almost always is). I remember all too clearly, the first few months of opening my salon… […]
The Anatomy Of A (Bad) Yellow Pages Ad
The Yellow Pages. Remember those? I had a sense of nostalgia yesterday in the Power household as one came crashing through my letterbox. Well, I say ‘crashing through’ but the very fact that it even fits through my letterbox now tells a story in itself. It’s about a third of the thickness which […]
7 Reasons You Must Market Your Salon on Facebook
Facebook is quickly becoming one of the most recognised brands in the world. As much as we know the golden arches of McDonalds and the swirly white on red of the Coca Cola logo, we see the little blue ‘f’ and we instantly know it refers to Facebook. The first key to marketing via Facebook […]