Get More Testimonials: The Ultimate Guide
Everyone knows that client testimonials are of increasing importance to any business in the twenty-first century. That’s a given. So how do you get more testimonials? Read on, and you’ll find out and have them flowing into your business in no time. Social media expert Brian Solis (www.BrianSolis.com) said, “Welcome to a new era of […]
How To Ask Your Clients What They Want
Guesswork is a dangerous activity in business. Think you know what your clients want? How can you be so sure? The bottom line is to accurately find out you must ask your clients what they want. And you should, no, must, do this regularly! The great news about asking your customer base questions […]
How Disney Keep The Fantasy Alive – And Why You Should Too
As I mentioned last week, I’m a big Disney Fan, and I want to talk about all the wonderful ways the world of Disney can make us better beauty businesses and, ultimately, more successful! (You can read the previous blog here if you missed it). Today I’m going to be talking about keeping the fantasy […]
Your Marketing Calendar For 2015
I know what you’re thinking. My marketing calendar for 2015? 2014 isn’t over yet! Well as much as that is true, it is important to be thinking about 2015 right now, assuming you’ve not got it planned out already. And just in case you haven’t, then here are a few pointers to help you […]
5 Ways To Market Your Salon For Next To Nothing
Yes it is possible; you can market your salon for next to nothing. Of course, you’ll want to add lots of paid forms into the mix too, but everyone has to start somewhere when money is a factor (and it almost always is). I remember all too clearly, the first few months of opening my salon… […]
What’s Your Relationship Status?
Our relationship status sits upon our Facebook profile for all our friends to see – even the ‘it’s complicated’ option categorises what’s going on in our personal life. But what about outside of our personal life? What about our business life? What is YOUR relationship status with your CLIENTS? I have asked this question to […]